This Is The Sound

I almost can’t believe that I am finally announcing the release of the long-awaited first full-length album from Johnny Major! I’m sitting in my living room right now listening to This Is The Sound for the first time since it got back from The Mastering Palace in NYC. The guys have come a long way over the past few years and watching their sound evolve has been incredible! They have invented their own genre, “Post-Pop”, which takes cues from many of their legendary influences, from Al Green to T.I., The Beatles to Weezer…thrown it all into the mix and pumped out something extraordinarily unique, yet strangely familiar. They truly represent the sound of the future, that hasn’t forgotten the past!

I was truly humbled when they asked me to design and shoot their album cover for This Is The Sound. The idea, which we ultimately decided to shoot, came to me when I was shopping at Urban Outfitters in Toronto and stumbled across these retro-looking Koss headphones.

Johnny Major - This Is The Sound // Photo by Christoph Benfey

To celebrate the launch they’re throwing a huge party at El Mocambo¬†this Friday (11/11/11) in Toronto. All the details can be found HERE.

These guys are so passionate about music, and I’m excited to see what directions this album takes them. Be sure to follow them on Twitter¬†(@johnny_major), I have a feeling over the next few months some big things are going to come into fruition for them!

Oh and speaking of parties! Don’t forget about the upcoming Launch Party for Low Key Studio in Hamilton! November 26th, 48 Ferguson Ave. South!